SIAE is one of the main clients we have worked with as an executive team for Agi Factory, the content hub, property of Agi News Agency.
SIAE is the main Italian copyright collecting agency. For three years now we have advised and coordinated the inside communications team on their online strategy; and also producing media content for the weekly and monthly editorial plan on their social touchpoints.
Nonetheless for SIAE we have also curated the overall online coverage of the Sanremo Festival, the most important music festival in Italy, an historical institution that each year collects millions of viewers on Rai1 for 5 days consecutively.